Named one of “The Best Adventure Travel Companies on Earth” by National Geographic, Kensington Tours offers custom and private guided tours to over 90 countries worldwide. Kensington sought a way to engage “high-intent” travelers in the crucial period between researching tours and taking the next step of contacting an agent.
Canopy Labs integrated Kensington Tours’ customer data to automatically identify high-intent customers and ease their path to purchase using personalized emails. The result was increased sales and a 49X return on investment.
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