Canopy Labs provides a powerful platform for businesses wanting to build and apply customer models. The case studies below illustrate just how powerful the tool can be.
Our methods generate an optimal lead list for an outbound marketing campaign. By analyzing transactional data over time, we generated a lead list that obtained 200% more conversions in a sales campaign.
Most e-mail campaigners send the same e-mail to their entire list. Using customer-level click and read data, we were able to segment a customer base and generate more nuanced approaches to reaching out to customers.
Using our platform to track daily sales reports and website visits lead to strong social media outreach. This drive a significant increase in visits to a retailer's website.
Our platform is scalable to any size. In this case, we scale our platform to incorporate 3 million customers, transactions, and products to generate customer targeting models and segmentations.